Role: Illustration, Layout, Conceptualisation
Year: 2022-2025
Tag: Social Media






A collection of social media projects for various brands.

Associated Agencies: Mejohouse (Jakarta), CHOW (Singapore)











ES KRIM BRASILJakarta, 2022


Brief
: To revamp their brand identity as a traditional ice cream company brand targetting young people, specifically for Instagram feed posts and stories.  

Execution: Soft colors, rounded corners, illustrative, and playful typeface were used in the design posts. The cut-out treatment of the product images integrates them seamlessly with the illustrative design style.  













GUILTY BANGKOK Singapore (Bangkok-Based Client), 2025

Brief
: To execute their existing brand identity in social media posts (Instagram and Facebook).  

Execution: Embracing a maximalist brand identity, the design layout bursts with bold colors and playful graphics. These dynamic elements complement the vibrant, energetic photographs, which take center stage in the composition.




INTERACTIVE STORIES


The scope of this brand also includes animated Instagram stories, further amplifying the funky brand identity with the presence of movement.  












CAPSEN INDONESIA Jakarta, 2022

Brief: To make a carousel post about the benefits of their products.

Execution: The carousell design was made to be seamless. The clean layout and natural colors represents the brand’s identity as a regarded essential oil brand.












PAHAM FILMJakarta, 2022

Brief: To redesign one of the company’s existing instagram posts.

Execution: Keeping orange and black as their identity, the blue highlights were added to give variety and balance out the two main colors.